Sony Electronics has officially released the 2025 FE 100mm F2.8 Macro GM OSS (SEL100M28GM), the new medium telephoto macro lens in the G Master™ series, compatible with α™ (Alpha™) E-mount cameras. The lens is now available for pre-order on Amazon US. The price in USA starts at $1,499.99 USD and $1,799.99 CAD. It will be available in November 2025.
Model: SEL100M28GM
Pre-order on Amazon US
Sony FE 100mm F2.8 GM OSS
by Sony
- 1.4x max. magnification in a versatile G Master macro lens
- Up to 2.8x magnification with optional teleconverter*2
- Breathtaking G Master resolution and bokeh
Beyond Life Size
The FE 100mm F2.8 Macro GM OSS achieves a maximum magnification of up to 1.4x, making it easy to capture flowers, small objects, and other close-up subjects in vivid detail, revealing subtle textures and features that are difficult to see by the naked eye.
Compatible with an optional teleconverter (sold separately), the lens offers up to 2.8x magnification. This enables impressive close-up shots while keeping a comfortable working distance. It is ideal for subjects that are hard to approach or for avoiding unwanted reflections.
State-of-the-art Hardware Design
The optical design effectively positions elements including two XA (extreme aspherical) lenses and two ED (Extra-low Dispersion) glass elements to achieve high-resolution performance from the center to the periphery of the image, reducing chromatic and other aberrations.
To allow precise and intuitive focus adjustments for a variety of macro photography scenes, the lens offers three focus-dedicated features: a “Full-time DMF switch” enables instant MF (manual focus) by rotating the focus ring, even in AF (autofocus) mode; the “Focus Mode switch” allows instant switching between AF and MF; the “Sliding Focus Ring” enables FULL MF mode, linked to the distance and magnification scales.
The four unique XD (extreme dynamic) linear motors that enable high-speed, high-precision, and quiet lens drive, make autofocus (AF) performance up to 1.9 times faster than previous models.
A dedicated aperture ring offers quick, direct control over aperture settings.
Exquisite Image Quality
The 11-blade circular aperture produces beautiful, ball bokeh, while carefully controlled spherical aberration ensures an ideal balance of resolution and background blur — creating the signature creamy bokeh of the G Master line.
The unique “Nano AR Coating II” applies a uniform thin film to the entire lens surface, resulting in clear image quality that suppresses flare and ghosting even in backlit conditions.
An integrated optical image stabilization system, designed for macro photography, accurately compensates for shift shake (up/down/left/right), angular shake, and front/back shake, ensuring steady handheld shots.
About This Item:
- 1.4x max. magnification in Sony’s Versatile FE 100mm F2.8 Macro GM OSS.
- Up to 2.8x magnification with optional teleconverter
- Breathtaking G Master resolution and bokeh
- Refined optical image stabilization minimizes macro shake
- Four XD Linear AF motors for fast, precise, quiet AF
- Focus operation optimized for macro shooting
- Extra durability and reliability for challenging outdoor conditions
What’s In The Box:
Hood (model): ALC-SH173, Lens front cap: ALC-F67S, Lens rear cap: ALC-R1EM, Soft case
Sony FE 100mm F2.8 Macro GM OSS (SEL100M28GM) Full Specifications:
Size & Weight:
- Weight: 646 g (22.8 oz.)
- Dimensions (D x L): 81.4 x 147.9 mm (3-1/4 x 5-7/8 in.)
Lens Specifications:
- Angle of View (APS-C): 16°
- Format: 35mm full frame
- Lens Groups / Elements: 13-17
- Maximum Magnification ratio (x): 1.4
- Maximum aperture (F): 2.8
- Minimum Aperture (F): 22
- Mount: Sony E-mount
- Aperture Blades: 11
- Circular Aperture: Yes
- Filter Diameter (mm): 67
- Image stabilization (SteadyShot): Optical SteadyShot
- Minimum Focus Distance: 0.26 m (0.86 ft)
- Teleconverter compatibility (x1.4): SEL14TC
- Teleconverter compatibility (x2.0): SEL20TC
- Hood Type: Round shape, bayonet type
- Angle of view (35mm): 24°
- 35mm equivalent focal-length (APS-C): 150
- Focal-Length (mm): 100
Pricing and Availability:
The FE 100mm F2.8 Macro GM OSS will be available in November 2025 for approximately $1,499.99 USD and $1,799.99 CAD. It will be sold directly through Sony and at a variety of Sony’s authorized dealers throughout North America.
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